The Online Advertising Revenue Exchange, 2013
OAREX, the Online Advertising Revenue Exchange, is a place for digital entrepreneurs to exchange revenues for immediate liquidity. Many digital media entrepreneurs – like publishers, media buyers, ad exchanges and agencies – often wait to get paid. OAREX pays digital media and ad revenue in real time, on-demand or a set schedule with clients.
As a tech-enabled firm, we have the ability to push out term sheets to digital media entrepreneurs in as fast as 4 minutes. We can fund as soon as 24-72 hours, up to $5m in customer credit for a client. In a sense, we have become a spot cash market for digital media firms. They can exchange invoices for immediate liquidity for a fixed, simple, affordable fee.
We are backed by Arena Investors, LP of New York City with a $50M line of credit.
We’ve come a long way. This is our journey.
Incorporated from Chicago's Lincoln Park.
OAREX Capital Markets, Inc. is registered on May 31st as a C-corp in Delaware, and headquartered in Chicago, IL. It begins to offer long-tail publishers cash, in exchange for a fixed amount of future online ad revenues generated by their websites.
Secured seed money from Dan Gilbert's Bizdom accelerator.
Bizdom, an accelerator funded by Dan Gilbert, made a seed & debt investments totaling $125,000.
Begins to offer invoice financing to viral publishers.
In early 2015, OAREX began to offer invoice factoring to viral publishers. With the rise of arbitrage between Facebook traffic and Google Adsense, OAREX grew in lockstep with viral.
Establishes first off balance sheet fund for private lenders.
In May, OAREX secured an undisclosed amount of private lender capital from former Goldman Sachs executives, to source, purchase and service digital media invoices.
Secures $10M Line of Credit from Arena Investors
In August, OAREX secured $10M to deploy for the purchase of short-term, yet high credit quality, digital media invoices across the viral and digital media eco-system.
Establishes itself as the credit authority of digital media.
Having predicted the fall of a few large ad networks and SSPs, OAREX quickly positioned itself as a credit authority in digital media. In May, it began release quarterly payment reports disclosing debtors' payment data, in its effort to join the transparency movement.
Secures $50M line of credit from Arena, positions itself as market leader.
To date, OAREX is known as a firm with excellent customer service that funds digital media invoices for publishers, ad tech firms, DSPs/Agencies, and new age advertising technologies. Funding is currently available in the USA, Canada, the UK, Australia, the Netherlands, and Israel / MENA region.