• Q3 Digital Media Payments Report (Free Download)

    • November 25, 2019
    • Posted by: Hanna Kassis
    • Category: Industry News
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    In line with the industry-wide push for transparency, we began releasing quarterly payment data in May, 2018. Our quarterly report includes data on payments OAREX has received from companies across the digital media & advertising eco-system, including: ad networks and exchanges, Supply Side Platforms (SSPs), Demand Side Platforms (DSPs), media buyers and ad agencies (all

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  • The Taboola Outbrain Merger: Good or Bad for Publishers?

    • October 3, 2019
    • Posted by: Hanna Kassis
    • Category: Industry News
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    Today Taboola and Outbrain, the largest native exchanges in the game, announced their merger. Publishers are seemingly up in arms at the announcement, for fear that the price of native traffic acquisition will go through the roof. Industry chatter has never been too favorable, and given their negotiating leverage over pubs, we stopped buying Taboola

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  • Q2 Digital Media Payment Study (Free Download)

    • August 26, 2019
    • Posted by: Hanna Kassis
    • Category: Industry News
    No Comments

    Today we released our Q2, 2019 Digital Media Payments Report. In the spirit of transparency, we are piggy-backing on the industry wide movement for more disclosure and clarity. As one of the largest digital media creditors in the US, we’ve accumulated a wealth of payment data on over 150+ companies. Our quarterly payment report details

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  • Free Download: Q1, 2019 Digital Media Payments Report

    • May 29, 2019
    • Posted by: Hanna Kassis
    • Category: Industry News
    No Comments
    Digital Media Payments Report Q! 2019

    Since May, 2018, we’ve been releasing a quarterly digital media payment study. There is a big push for transparency in the industry, and this is our effort to join it. OAREX is the largest creditor to ad networks, middle-men and agencies. As a creditor, OAREX gets first hand data on payment performance. Who pays late,

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  • Q4 Digital Media Payments Report: Free Download

    • February 5, 2019
    • Posted by: Hanna Kassis
    • Category: Industry News
    1 Comment
    There is a big push for transparency in the digital advertising market. Media firms (mainly publishers and advertising intermediaries) are demanding more and more disclosure. We agree in the market need for it. So we’ve been piggy backing on that since May, by disclosing payment data. Ever 3 months we release a FREE digital media
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  • Lose Your Line of Credit? You’re Safe With OAREX

    • February 1, 2019
    • Posted by: Hanna Kassis
    • Category: Industry News
    No Comments
    Recent stories about the financial health of digital advertising companies have swept the industry. Recall the Defy Media bankruptcy and the blow-up of Videology. Defy Media lost their line of credit, and Videology was foreclosed on by their lenders. GroupM, as massive agency, just laid off 3,500 people. Interest Rates Are Rising In the general
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  • Study: 53% of Ad Networks Pay Late And 33% Underpay

    • May 12, 2018
    • Posted by: Hanna Kassis
    • Category: Announcements, Industry News
    No Comments
    Download here: Digital Media Payment Study (Free Download) OAREX funds businesses that earn money from digital advertising. We fund them by purchasing their advertising invoices payable by ad partners. OAREX then deals with collecting payment -- in 30, 60 or 90+ days -- from the ad networks. We fund publishers, smart phone apps, supply-side platforms, demand
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  • 4 Reasons Why Facebook’s New Branded Content Guidelines Are No Reason To Freak Out

    • April 16, 2018
    • Posted by: Hanna Kassis
    • Category: Industry News
    No Comments
    Early this year, Facebook updated their branded content rules that limit the way a Facebook page owner can post content in exchange for money. This paid-promotion strategy was pivotal to the growth of companies like Render Media, Little Things and Diply. As a result of the change, Render Media and Little Things completely shut down,
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  • Chrome’s Ad Block Update & How To Preserve Publisher Revenues

    • March 5, 2018
    • Posted by: Hanna Kassis
    • Category: Ad Tech, Industry News
    No Comments
    Last month, Google pushed an update to it's Chrome browser that automatically blocks ad that are said to harm user experience. Ads that harm user experience are ads such as pop-ups, sound-on autoplay videos, and ads that stick to the viewable window regardless of scrolling. The standards used for blocking ads by Chrome have been
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  • Exposed! New Fraud Scheme Dubbed HyphBot

    • December 7, 2017
    • Posted by: Hanna Kassis
    • Category: Industry News
    No Comments
    Ad tech company Adform recently released a deep analysis after uncovering a new fraud scheme dubbed “HyphBot.” HyphBot has scammed advertisers and pubs every single day since its launch. Thousands of fake domains and millions of fake URLs were created by fraudsters through a file known as sortedUnixWords.txt. Adform researchers believe the bot has been
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